Gray Matter Firm
Brand Experience | Digital Strategy | Creative Consulting
We help brands tell their story while building a community.
Branding Services
Your brand has a personality to showcase, stories to tell, and goals to achieve. Branding is much more than just your typography, logo, and color scheme. Discover your brand values, learn to speak the language of your clients, and attract all the right clients to your business.
Brand Strategy Session
At the base of every brand strategy is the foundation composed of values, beliefs, and the change that the business promises to make. Through strategy you can start attracting all the right clients.
Brand Experience
Word of mouth referrals happen when you make someone feel good about paying for a service or product. The customer experience starts the moment someone learns about you. Make an impact through your communication, systems, and in-person experience with customers / clients.
Internal Branding
Ever feel like your team just isn't all on the same page? Make sure everyone on the team understands and aligns with the values of the company. Through this training option, team members will learn more about attracting the ideal client to the business.
Marketing Strategy
Work with our team to develop a marketing strategy that works! No more spending money and hoping that things change. Change your strategy, change your outcome.
Digital Marketing Review
Want to make changes without committing to the cost of another monthly service? We offer a comprehensive digital review with solutions you can implement on your own today!
Marketing Services
We aren't just another typical marketing agency. At the Gray Matter Firm we think marketing should be about:
Values
The process
Alignment
Vulnerability
Every published post is an opportunity for
organic storytelling!
Every business owner wants to GROW their business but not everyone knows how. Start tracking the things that matter to make true progress. Our growth strategy sessions incorporate a mix of traditional KPIs paired with the OKR (Objectives + Key Results). Through a growth strategy session, we identify true objectives and create a growth plan. Get everyone in your small business onboard and focused on the same goals!
Growth Strategy
Growth Strategy Session
You can't improve the things that you don't know. We take a deep dive into your current business operations to see where your strengths and weaknesses appear. This then allows an OKR growth plan to be established.
Monthly Support Sessions
Follow up and accountability are two things that can contribute to business growth. We work together on a monthly basis to track goals and set new action items to hit objectives and key results.
Consulting
Even successful business owners need to work with external support systems! We take a look at what you are currently doing and find ways to solve your problems.
It's important to surround yourself with people that uplift you, make you feel valued, and show you that you matter. Community is everything and we are here to build ours with all the right people.
Community
Human connections are important and we value real connections with real people. Leave all the salesy sh*t at the door! We value relationships over sales.
Connection
Collaboration over competition is something that we truly belive in here. Through strategic collaborations we can make a bigger impact and serve others better.
Collaboration
Our Values:
AI Implementation + Project Management
We deploy and customize AI tools to fit your needs such as content creation, design, marketing, and other seamless integrations into your workflow.
AI Training and Support
Our experienced team can educate your team on effectively using AI tools, providing comprehensive training sessions to ensure everyone is equipped to understand and use AI to its full potential.